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Cat Thompson

By noemi manalangIf you happened upon Facebook yesterday evening, you may have noticed some rather random looking status messages - colours. Trending topics are something we're used to seeing on Twitter - but for some reason, whoever started this trend (potentially... Read rest of post

Cat Thompson

Interesting video from Brand Republic...


What do you think? They seem to have neglected quite a large segment of Facebook's users.... i.e. the under 24s

What would make you become a fan of a brand on Facebook?

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Johan Brand

Blog ImageTo really understand playful experiences we need to look at behaviour patterns:

Facebook is a persuasive technology - with loads of Play enablers - Psychologist BJ Fogg at Stanford University teaches Facebook-psychology and we can learn from these... Read rest of post

Mary McKenzie

Blog ImageIf you were trapped in a life-threatening situation; what would you do?

I read today about 2 young Australian girls who found themselves trapped in a stormwater drain on Sunday night. Rather than dialing 000 (the Australian equivalent to 999) or contacting friends or family directly;... Read rest of post

Clare Deans

Blog ImageI went to Glastonbury for the first time this summer. My expectations were high.  From the moment I had my ticket through the door the excitement started to build. I joined the Glastonbury group on Facebook, and starting following them on Read rest of post

Blog ImageCadbury relaunched Wispa chocolate bars in 2007 after a Facebook campaign. Following this, Cadbury have reported a 5% growth in sales throughout 2008 which has partly been attributed to the Wispa come back. This is a great example of how social networking is a two way street,... Read rest of post

Clare Deans

Blog ImageMy last blog in delight of Cadbury's advertising campaign was met with plenty of comments in disagreement.  The ads 'lacked imagination' and led to  'disappointment' - apparently.


So what do we think about the new glass and a half production staring the eyebrow dancing kids?... Read rest of post

Clare Deans

MySpace have been the first to launch a data sharing initiative ‘ Data Availability’, allowing MySpace users to share their profile data with other websites of their choice.  With information security the immediate concern, MySpace are working hard to reassure people their data is safe.

While a good idea in... Read rest of post

Clare Deans

I keep hearing of more and more people telling me their companies have locked them out of facebook. A decision made by management who are angry that their staff are using company time to waste otherwise productive hours.

Surely if employees want to skive off, they will one way or another,... Read rest of post

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