Alan
Andy
Barry
Ben
Caroline
Cat
Clare
Darren
Gemma
Graeme
Jah
Jamie
Johan
Linda
Luke
Maria
Mary
Matt
Matt
Mike
Steve
Tim
Tom
Yoshi
What brands do you love? Why do you love them? Is it because their products or services are good? Or is it because you believe the same thing as you? So many brands today are becoming "lifestyle" brands; you believe in the brand because you have a similar lifestyle philosophy... Read rest of post
It's official. I got my invite from Google on Monday. Im a waver ☺. 
I've had a few days to play around with it now, and I have come to the conclusion that it is truly magnificent, and it will take over... Read rest of post
A recent Volkswagen initiative focuses on fun to change peoples' behaviour. Fun, interactive elements are added to everyday objects like stairs and bins to entice users away from their evil alternatives, namely escalators and littering. This playful... Read rest of post
From the middle of last week I’ve started to get involved in Playgroup as “innovation researcher” (such a nice title!). Originally I’ve been studying ‘Innovation Management’, and its always bothering me how to explain what it actually is! What we’ve learnt is basically how to deal with innovation through design and design thinking. The... Read rest of post
Interesting 'social product development' business. The wisdom of the crowd again. Check out the back story here.
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Here at Playgroup we talk a lot about a genuine approach. Tell your clients, employees and investors the same story, preferably a transparent & true one.
Organisations that are genuine are inherently playful. They have adopted an authentic approach which is the default behaviour for... Read rest of post
To really understand playful experiences we need to look at behaviour patterns:
Facebook is a persuasive technology - with loads of Play enablers - Psychologist BJ Fogg at Stanford University teaches Facebook-psychology and we can learn from these... Read rest of post
We've signed up to 10:10 today, a project to get the UK to commit to reducing carbon emissions by 10% by 2010.
Along with a shiny new environmental policy, we're trying to green-up Playgroup as much as we can - http://www.marinesoutheast.co.uk/ 10:10 shows our... Read rest of post
I live in Stoke Newington. Most days after work I walk up to Angel, and get either the 73 or 476 bus back home.
Sometimes I go to Sainsbury's in Angel before jumping on the bus. When paying for my food I always use the self service checkouts - an... Read rest of post
I've tapped into a rich vein of reading lately. The next one on the list is by my new hero Sir Ken Robinson. It's called 'The Element – How Finding Your Passion Changed Everything'.
I know, I know... it sounds like... Read rest of post
There is nothing like a Venn Diagram that works!