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Clare Deans

What do employers want? 

Employees that go the 'extra mile'

What do employees want?

Work and jobs they enjoy and feel are worthwhile, for a company they believe in.

The two go hand in hand, if employees have what they want, then they will deliver above and beyond their requirements i.e. employ their discretionary effort driving... Read rest of post

Tim Moore

The first challenge I've encountered with using Weight Watchers Online is what do you do when you're offline?

Last week I spent 3 days attending the Communication Directors Forum aboard the Oriana – otherwise know as the booze cruise or the love boat (although I didn't witness anything that might have... Read rest of post

Mike Gowar

I have two teenage boys aged 19 and 17. They are good lads - help around the house; get actively involved in family life and don’t get into trouble - well, not that I get to hear about anyway.

The problem is, every evening they disappear into their bedrooms with their... Read rest of post

Mike Gowar

It's a key part of every brief these days. 'My communication is competing with many others. It has to stand out.'

This is quite a challenge when the average person is confronted with 3,000 marketing messages a day on everything from posters and web site banners to bus sides and till... Read rest of post

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