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Tom King

Having worked at Playgroup now for just 5 days and 3 hours, my role has so far been to understand the industry and what “we” do. I like to think I’m slowly getting my head around it all! But one thing that I have taken on board more than anything... Read rest of post

Johan Brand

Blog ImageWhen designing a playful experience there are many factors to consider. I have in previous posts briefly covered behaviour patterns, the need for a genuine approach and the potential in the unconnected social network of your brand. 

The flow... Read rest of post

Johan Brand

Blog ImageStuart Brown defines 8 different play personalities and they are a very good as a starting point for the different user profiles you need to consider when you create playful experiences.

Let's say you are designing a playful user experience online, then it will be... Read rest of post

Johan Brand

This slideshow presents a series of real life examples, mainly from the digital world, that you may or may not have heard of. 

Stimuli slideshow @ Slideshare

It should help to create stimuli for a conversation or debate about playful experience and provide inspiration for do’s and don’ts when... Read rest of post

Jamie Brooker

I live in Stoke Newington. Most days after work I walk up to Angel, and get either the 73 or 476 bus back home.

Sometimes I go to Sainsbury's in Angel before jumping on the bus. When paying for my food I always use the self service checkouts - an... Read rest of post

Clare Deans

Blog ImageI went to Glastonbury for the first time this summer. My expectations were high.  From the moment I had my ticket through the door the excitement started to build. I joined the Glastonbury group on Facebook, and starting following them on Read rest of post

Johan Brand

Blog ImageAt TED the Fluid Interfaces research group at MIT presented their project Six Sense, which basically turn the Internet Into a Sixth Human Sense.

The groups goal is to radically rethink the human-machine interactive experience. By designing interfaces that are more immersive, more intelligent, and more interactive... Read rest of post

Johan Brand

Once in awhile a odd ball project comes along that you know just have redefined or created a new unique category. Here every button you press will take you to a new screen, it is a very disruptive user journey and the experience does not last... Read rest of post

Mike Gowar

It's a key part of every brief these days. 'My communication is competing with many others. It has to stand out.'

This is quite a challenge when the average person is confronted with 3,000 marketing messages a day on everything from posters and web site banners to bus sides and till... Read rest of post

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