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People are increasingly looking to the media in all its forms and pointing the blame for society's evils. One concern people have is that children copy crimes they have seen from a gory film, a questionable web campaign or more recently a video game.
I... Read rest of post
Six out of the top ten biggest sites on the web are now social. However behind the trailblazers is an increasing tail of debris. How should social media marketing be evaluated? The brains at Ryan Macmillan have come up with a new framework snappily pacaged up in a neat acronym:... Read rest of post
Just in case you hadn't gathered G.I.Jonny won a Webby last night, not just any old Webby but The Peoples Voice award.
The category was Rich Media Advertising- not for profit, and although the 'Try Drugs' campaign pipped us as the category winner,... Read rest of post
It's a key part of every brief these days. 'My communication is competing with many others. It has to stand out.'
This is quite a challenge when the average person is confronted with 3,000 marketing messages a day on everything from posters and web site banners to bus sides and till... Read rest of post
