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I am

25 Jul

I just watched the new Orange ad which will launch their new positioning ‘I am’

Take a look at the ad here www.youtube.com/watch?v=e1hhN-hy66c

Personally I like it, it is an innovative approach, it is not ramming the brand down the consumers throat , instead it uses an abstract and thoughtful style.

The message is that you... Read rest of post