Playgroup | Helping brands build genuine brand equity

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Are You Getting Through?

13 Feb

It's a key part of every brief these days. 'My communication is competing with many others. It has to stand out.'

This is quite a challenge when the average person is confronted with 3,000 marketing messages a day on everything from posters and web site banners to bus sides and till... Read rest of post

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Tags: communications, message, media, creativity, Playgroup, Unilever, experience, brand, corporate, compelling, engaging | 0 comments

Multi-lingual Brits!

12 Feb

I'm proud to work one of the most multi-cultural cities in the world. I love the diversity, which brings all kinds of different experiences to my doorstep and I take pleasure in hearing other languages spoken. In our office alone we have a dozen or so languages spoken.

As I... Read rest of post