Playgroup | Helping brands build genuine brand equity

More and more brands are starting to target a teenage audience. As part of the teenage audience, here are my top 5 favorite brands:  

Number 5 

Apple

Apple stormed the teenage audience when they introduced their new product: the iPod. Now everywhere you look, there is at least one person blasting music through the signature white headphones. 

Number 4 

Orange 

Almost the perfect brand. Not only can you get unlimited texts for under £30 a month, you can get a free cinema ticket every Wednesday. Well made for a teenage audience. 

Number 3 

Volkswagen

 I'm incredibly sad. Ever since watching Herbie, I have been in love with Volkswagen. If its a Beatle or a camper-van...I love it.

Number 2

Disney

A world wide brand which captures the hearts of kids, and their parents. Children love the bright cartoons, and their parents like them being quiet for an hour or two. 

And my top brand....

Converse

Almost every teenager in the country owns a pair of Converse trainers, me included. Converse shoes are so commonly seen now, and now Converse clothes are becoming more and more popular. 

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As a GCSE student, I use the internet a lot for school and for revision before the dreaded exams. There are a lot of websites that give advice, but none that really break down the course into each module so that you can find exactly what you need quickly. Most of them need hours of studying before you can even think about revising! 

So far the only one I found that doesn’t take for ever to read is the Bitesize site. The Bitesize website is one of the most frequently used revision websites: and I can see why! All other sites tend to be a tad boring, just lots and lots of text which doesn’t really explain what you have to do to actually pass the exam. For example: For my English Literature exam, I have to read either “Of Mice and Men” or “To Kill a Mocking Bird”. Instead of pages and pages of what the books are about, the Bitesize site just picks out the bits that you need to know for the exam, like characters or the themes. Also after reading through the short but informative text, the site offers a test so that you can see how much of the information has stayed in your head. 

The layout makes the site quick and simple to use, by breaking subjects up into smaller chunks. Bitesize is defiantly a site that I would recommend to all students, as it is so quick and easy to use, and only tells you the important information rather than pages of facts that you’re never going to use again.

 I think my PC’s going to be constantly on this page for the next couple of years for the duration of my exams, and I am more than happy and very confident about using it.

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